Salespeople and stress go hand in hand.
Have you even been at work if you don’t feel stressed towards the end?
The thing is, sales doesn’t necessarily need to be a stressful job. Sure, there will always be pressure on you to perform, but there are tools out there that are designed to streamline your workflow, help manage your pipeline and automate the most monotonous aspects of your job.
These tools are called CRMs – customer relationship management software.
Now, you’re probably familiar with some of the big CRMs such as HubSpot, Salesforce or Zoho, all of which are designed to make the life of its users easier by handling much of the legwork. However, today we’ll be talking about one specific tool – HubSpot’s Sales Hub.
What is HubSpot’s Sales Hub?
The Sales Hub is made, as the name suggests, specifically for salespeople. It is a sales software platform that helps businesses manage and streamline their sales processes, bringing lead generation, customer relationship management (CRM), and sales automation tools into one convenient place.
It’s designed to:
- Help you meet (and exceed) your sales targets
- Help you to build and maintain relationships with prospects
- Help you build, fortify and maintain relationships with your prospects, no matter how long they’re in your pipeline
- Help you automate your outbound comms
- Ensure you enjoy a healthier work-life balance.
How does the HubSpot Sales Hub reduce my stress?
As a salesperson, it can be difficult to remain 100% focused on delivering results at all times of the day. HubSpot takes much of the pressure off your shoulders, allowing you to focus on the human elements of sales and work more on closing sales than managing your pipeline.
Did you know?
71% of sales reps say they spend too much time on data entry, and only 35.2% of a sales rep’s time is spent actively selling.
HubSpot helps you reduce the amount of time you spend filling out spreadsheets and increase the amount of time you spend selling. This means that you’re able to better meet your targets and often means you get to go home at a reasonable hour – result!
What can HubSpot’s Sales Hub do?
Track deals, send quotes and keep your sales team organised, all in one bitesize CRM. The Sales Hub is the most comprehensive suite of sales tools available on the market. It is designed to bring opportunities directly to you, saving you from manually generating them.
The Sales Hub combines powerful reporting tools and comprehensive pipelines into a single piece of software that your sales team will love having in their corner.
Here’s the specifics of what the Sales Hub can do:
CRM – A customer relationship management system that provides a centralised database for managing customer interactions, tracking deals, and storing contact information.
Email tracking and templates – Features for tracking email opens and clicks and using customisable email templates to streamline communication.
Pipeline management – Tools to manage sales pipelines, track deal stages, and forecast revenue.
Meeting scheduler – An integrated scheduling tool that allows prospects to book meetings directly on a salesperson’s calendar (looks like this).
Sales automation – Automation of repetitive tasks such as follow-up emails and task reminders to increase productivity.
Live chat and bots – Tools for engaging website visitors in real-time and using chatbots to qualify leads and provide instant responses.
Reports and analytics – Comprehensive reporting and analytics tools to track sales performance, identify trends, and make data-driven decisions.
Sales playbooks – Access to best practices, call scripts, and email templates to standardise and improve sales processes.
Quotes and E-signatures – Tools to create professional-looking quotes and collect electronic signatures for faster deal closure.
The above is a very top-level overview of what the HubSpot Sales Hub can do. There’s much, much more depth to the tools, however these complexities will reveal themselves to you over time.
How do I know if the Sales Hub is right for me?
HubSpot isn’t for everyone; it’s important that you consider whether it fits in with your existing sales process and ongoing business practices.
We recommend speaking to someone who specialises in both sales and HubSpot. Fortunately, we’re a HubSpot partner agency, meaning that we’re trusted partners of HubSpot. Here’s what our director, Paul, has to say about the Sales Hub:
“I’ve worked in digital marketing for over 25 years, and since using Sales Hub, we’ve seen a 120% growth in sales. I can barely remember what life was without it!”
- Paul Houston, Director, Catalyst
The only headache we get now is hearing Paul talk about how much he loves the Sales Hub. Want to talk to our HubSpot experts? Get in touch here:
Sales Hub seems overwhelming – where should I start?
Many HubSpot users reach out to us because they fail to get what they needed out of it in the first few months.
This is usually caused by a lack of onboarding. In order to make the most out of Sales Hub, you need to ensure that every member of your sales team is fully up to speed with what it can do and how they can use it.
During your onboarding sessions, a HubSpot specialist will guide you through the software, ensuring that all of your channels are connected, making sure email logging and tracking is activated and helping you to automate workflows and other more monotonous tasks.
If onboarding sounds like something you need, or you’re interested in learning more about what HubSpot’s Sales Hub can do, don’t hesitate to get in touch with our friendly specialists at Catalyst. We’re HubSpot Diamond Partners, meaning that HubSpot themselves recommend us to their customers.
Now, if you work in sales and you’ve read through this blog, we’ve either caught your attention and HubSpot is something you’re considering, or you don’t have enough leads in your pipeline.
Either way, you should speak to us.
Get in touch today for a no-obligation call – we never recommend HubSpot to organisations that do not need it.
